ISSUE 52 11 OCTOBER 2006  

FROM THE DIRECTOR'S DESK

I was talking to a friend the other day about our Commerce Commission complaint and he said, "Well, so what?" According to him, if you followed a purely economical approach, then the Commerce Commission investigation should be about why light and mild cigarettes aren't cheaper than the so called high-yield brands.

He just didn't get it. He won't be the only one.

So why does this stuff matter? Well, for very good reasons. 'Light' and 'mild' descriptors act to encourage people to feel safer about their smoking, leading eventually to greater addiction. Somewhere along the line, though, all smokers realise they face one of two regrettable realities. Either go through the unpleasantness of quitting, or face the 50 percent chance of dying early. It is common for such smokers to turn to light and mild brands in the mistaken belief (or vain hope) that this is somehow a safer choice, or that it may lessen their addiction and alleviate the eventual unpleasantness of giving up.

The reality is, though, that 'light' and 'mild' cigarettes are just as deadly and addictive, and the tobacco companies know this full well. It is no accident that so many 'light' and 'mild' brands are on the market. They're there to help keep the worried smoker smoking and to help recruit new smokers to replace those who do quit or die. 'Light 'and 'mild' descriptors are just part of their marketing repertoire.

This is a lethal product. Dealing with the 'light' and 'mild' issue is only one more step in the chain of de-normalising smoking. Much more needs to be done if we are going to get a serious drop in smoking prevalence. However this is the issue of the moment.

In this Update comment is made about the ongoing 'light' and 'mild' campaign. I am really pleased with the strength of support received from the smokefree community. As I write this many of you will be making arrangements to attend the Smokefree Symposium in Wellington next week. This will examine many issues around point of sale and product regulation. All this represents another nail in the coffin of the tobacco industry.

Remember, though, that the tobacco industry is not done for yet. While judges continue to say that smoking is an adult choice, and while this view continues to resonate in the public, tobacco control still has much to do!

Have a good fortnight.

Mark Peck

Director
Smokefree Coalition

IN THIS ISSUE:

  • Commerce Commission complaint update
  • Approval for smoking ban still growing
  • Tobacco control lobbyists fight delay on labelling decision
  • Tobacco firms battle cigarette tax
  • Poetic Japanese smoking etiquette signs
  • Online quitting support takes off
  • Oh dear, how sad, never mind
  • Meat works loses smoking room appeal
  • ASH - director vacancy
  • ASH new staff update
  • No smoking day Whangarei; for smokers who want out!
  • Do you promote smokefree/auahi kore in schools/kura?
  • Australian ban on tobacco advertising in sport takes effect
  • Smoking reduction contributes to cancer death reduction
  • Blast from the past
  • Quotable quotes
  • Media themes

COMMERCE COMMISSION COMPLAINT UPDATE

The Smokefree Coalition, along with ASH and the Cancer Society, is arranging a parliamentary breakfast and day seminar to help publicise issues around the light and mild debate.

Most readers will be aware that the Smokefree Coalition (with the support of numerous health groups and academics) lodged a complaint with the Commerce Commission back in July this year. Our complaint was that British American Tobacco New Zealand's (BAT)'s website was deliberately misleading about the dangers of second-hand smoke, and that all tobacco companies are guilty of misleading advertising by labelling some of their products as 'light' or 'mild'. BAT has since removed the misleading comments about second-hand smoke from its website, and the Commerce Commission has agreed to investigate the 'light' and 'mild' complaint.

To further our cause, and to help educate New Zealanders (particularly our decision makers), a seminar and Parliamentary breakfast have been arranged at which we plan to have overseas experts speak. Two speakers have been secured so far: Dr Tim Dewhirst, Associate Professor in the Department of Management and Marketing at the University of Saskatchewan, Canada, and Anne Jones, Chief Executive of ASH Australia.

Tim and Anne will speak on the light and mild issues at both the parliamentary breakfast (held Wednesday 22 November and sponsored by Hon. Damien O'Connor) and at the public seminar to be held in Wellington on 23 November. There will also be interviews with the Commerce Commission, politicians and the media arranged during the day on 22 November. As well as our overseas guests, we are hoping to include eminent New Zealand practitioners in both the policy and regulation arms of this debate.

Everyone in the tobacco control community will be welcome at the 23 November seminar to be held in Wellington, and details and registration forms will soon be made available. We believe this is an opportunity not to be missed and a chance to make some positive gains for smokefree issues in New Zealand.

Some people may wish to meet with Tim and Anne separately from the official programme and there will be time to do this on 22 November. Please contact Mark Peck directly well beforehand in order to book a time (director@sfc.org.nz or call on 04 472 0157).

We are also arranging for three fact sheets to be made available that succinctly sum up our case against the tobacco industry. These are on the topics of tobacco point of sale displays, health warnings, and light/mild descriptors. The fact sheets will be made available to all politicians and decision makers.

We're pleased with progress so far, and we're grateful for the support we've received from a number of quarters. We'll keep you updated both here and via the NZTAN mailing list.

APPROVAL FOR SMOKING BAN STILL GROWING

Nearly two years on from smoking being banned in all New Zealand pubs, support for the ban is still growing, according to a Ministry of Health survey released 1 October.

The survey found 82 percent of people approved of the smoking ban in pubs, bars and nightclubs, up from 74 percent in 2005 and just 61 percent in 2004.

The percentage of smokers who approved of the ban had more than doubled since 2004 - 64 percent now versus 29 percent then.

Associate Health Minister Damien O'Connor said the survey results were encouraging. "It is particularly pleasing to see such a huge jump in the number of smokers who approve of the ban."

For restaurants, the percentage who approved of the ban was even higher - 90 percent in total and 75 percent of smokers.

The smokefree legislation, which came into force on 10 December 2004, banned smoking in the workplace. That year, 21 percent of people said they had been exposed to second-hand smoke in the workplace. This year, the percentage was still 8 percent despite the blanket ban.

"Our goal is to see this number drop even further to ensure no one is exposed to second-hand smoke in their work environment," Mr O'Connor said.

Stuff, 2 October 2006

TOBACCO CONTROL LOBBYISTS FIGHT DELAY ON LABELLING DECISION

OTTAWA - Tobacco control lobbyists are making another bid to force the federal Competition Bureau to explain why it has taken more than three years to determine whether the words light and mild are deceptive when printed on cigarette packages.

The lobbyists, a group of 11 health professionals including several public-health officers from across Canada, say in documents filed recently with the Federal Court of Appeal that the delay amounts to "non-performance of statutory duty" on the part of Commissioner Sheridan Scott.

It is a delay that they say has stranded them in a state of limbo and has harmed "the many thousands of Canadians who begin or continue to use tobacco products in the mistaken belief that the products designated 'light' and 'mild' have more benign impacts on human health."

They had asked the Federal Court to find that the Competition Bureau must act on their complaint, which was launched in June of 2003. In April of this year, Madam Justice Marie Heneghan dismissed that request, saying there is nothing in the Competition Act that requires the commissioner to finish an investigation into a case. In their appeal, the anti-tobacco lobbyists argue that if a complaint is made properly, the commissioner "does owe a statutory duty to conduct or complete an inquiry."

The Competition Bureau counters that Judge Heneghan is right and that the commissioner is not required to complete an investigation. In fact, the bureau continues to insist that it is working on the complaint even though nearly three and a half years have passed without any resolution.

The health professionals, meanwhile, are trying to remain optimistic and believe the case will be heard before the end of the year. They have been buoyed by court decisions like one in August in which US Judge Gladys Kessler found that tobacco companies distorted the truth about low-tar and light cigarettes to discourage smokers from quitting. She ordered that the terms be removed from packaging.

What is alleged "is one of the most destructive frauds in the history of business or public health," said Gar Mahood, executive director of the Non-Smokers' Rights Association. Mr. Mahood said his group does not believe the commissioner can simply dismiss a case that has been launched by public health officers.

"We view the delay as tragic. Several jurisdictions have, in fact, passed legislation and banned this practice [of allowing the words light and mild on cigarette packages] in the time that the Competition Bureau has taken to assess the case," he said.

"Both the courts and the scientific community have said there is no question that this constitutes a deceptive trade practice at this point. The science is simply no longer in doubt."

(Toronto) Globe and Mail, 5 October 2006

TOBACCO FIRMS BATTLE CIGARETTE TAX

In their effort to beat back a November ballot measure that would more than quadruple taxes on cigarettes, tobacco companies in America are pouring millions into a campaign that accuses the hospitals behind the initiative of deception and greed.

The tobacco interests' message, conveyed in a barrage of television ads, e-mails and fliers denouncing Proposition 86, is clear: The support the initiative has from cancer societies and lung associations masks a ploy by bottom line-driven hospitals to boost profits.

"We're pulling back the curtain on Proposition 86," said Carla Hass, spokeswoman for the "No" side. "We are saying, 'Look at who is behind this initiative.'"

The healthcare groups that sponsored the measure, which are hoping to capitalise on public support for higher taxes on cigarettes and other tobacco products, call the attacks desperate and hypocritical.

"They lied," an announcer says in a "Yes" commercial paid for by healthcare organisations and featuring footage of tobacco executives testifying before Congress about nicotine addiction. "Now, they're at it again."

Proposition 86 would make California's taxes on tobacco products the highest in the country, hiking the current 87 cents on a pack of cigarettes to $3.47, which would raise roughly $2.1 billion a year. That money would go to an array of medical services and programs, including hospital emergency rooms and a major expansion of subsidised health insurance for low-income children.

About 18 percent of the money raised would go to anti-smoking efforts and cancer research and treatment. Most major healthcare groups are supporting the proposal, including the American Heart Association, the American Cancer Society and the American Lung Association.

The tobacco interests, with substantially more money than the measure's supporters, are outspending the "Yes" side 3 to 1. They have raised more than $48.2 million for their campaign to defeat the measure, and they are expected to bring in many millions more. Hospitals and other healthcare groups have raised $14.2 million.

Much of the tobacco money is being used to highlight sections of the initiative that would benefit hospitals by paying hundreds of millions of dollars in costs that they are now absorbing. In addition to emergency care for the uninsured, the new tax money would also be used for equipment purchases. One provision would ease antitrust restrictions that prohibit hospitals and clinics from pooling their resources and coordinating prices on treatments.

"The devil is in the details," Hass said. "These antitrust laws were put in place to protect consumers. This initiative would allow hospitals to conspire to fix prices, reduce services or eliminate them altogether."

Hass says the "No" side is not demonising hospitals but "simply telling voters the truth about where the money would go."

"It's very easy to say, 'Let's raise taxes on smokers, keep emergency rooms open and expand health insurance for children,'" she said. "It is hard to say no to that. But there is so much more this initiative does that voters don't know about."

The hospitals contributing heavily to the "Yes" campaign say the initiative would lower overall healthcare costs. The antitrust provisions, they argue, would reduce the huge fees hospitals have to pay to keep numerous specialists on call every night.

"We find it laughable that tobacco companies are attempting to use consumer protection arguments to fight this measure," said Anthony Wright, executive director of Health Access, a nonprofit group that advocates for low-income Californians.

Health Access is no ally of hospitals. The group regularly accuses them of being driven by profits and not doing enough to help the uninsured. But Health Access, the California Public Interest Research Group and other consumer organisations that regularly tangle with hospitals are supporting Proposition 86. "We wouldn't be on their side if this wasn't worthy of our support," Wright said.

Opinion polls show wide public support for hiking tobacco taxes, and several cities and states have increased them in recent years. At 87 cents a pack, existing taxes on cigarettes in California are about average.

LA Times, 5 October 2006

POETIC JAPANESE SMOKING ETIQUETTE SIGNS

The Japanese - not known for their support of tobacco control measures - have produced signs with smoking messages on them that are polite, poetically worded, subtle and often quite humorous. A wide selection can be found at http://www.jti.co.jp/sstyle/manners/ad/change/gallery/index.html,  but we've reproduced a few for you here.

ONLINE QUITTING SUPPORT TAKES OFF

Over 200 people have signed up to be members of The Quit Group's new online quit smoking community at www.quit.org.nz.

The quitter blogs have been a success, with nearly 50 members maintaining about 80 private and public blogs. It's encouraging to see about a quarter of the blogs have been written by Māori quitters such as Eddie, who had been quit 23 days when she wrote;

"I am not feeling any pain of not having a smoke. I have been at other people's houses where they smoke inside and I had no worries. They said sorry to me. I said don't say sorry QUIT. I am doing so well that I can be around people that smoke and not want to have one. I have saved $70.00 in not smoking, Whoo hooo it feels really good."

The Quit Group is looking at adding more features to the site, such as regular email quitting tips.

For more information about the website, contact Hayden Sanders hayden.sanders@quit.org.nz.

OH DEAR, HOW SAD, NEVER MIND

The Party born from the ashes of the ban on smoking in pubs has itself gone up in smoke. The WIN party was set up by John Van Buren, a former proprietor of the Wheatsheaf Tavern in Teddington, near Christchurch.

Mr Van Buren was the first publican to be prosecuted under the law which banned smoking in pubs and clubs.

The Electoral Commission said that the WIN Party and two other minor parties had been removed from the political party register. The 99MP Party and One New Zealand were also removed. One New Zealand and the WIN Party were removed from the register at the parties' request while the 99MP party was unable to prove it had 500 members.

The Dominion Post, 3 October 2006

MEAT WORKS LOSES SMOKING ROOM APPEAL

The High Court has upheld a judge's decision that a Hastings meat works was breaching anti-smoking law with a special room for workers who couldn't smoke outside.

Progressive Meats built a new smoking room as part of a $1 million upgrade in 2003. Staff entered through two sealed, self-closing doors, and an extractor fan and two exhaust ducts pumped out contaminated air. Eating was not allowed in the room, and no one was employed to clean it.

The room was built in response to strict food safety regulations which came into force in 2002, prohibiting workers from leaving the building when they were wearing their work gear - white overalls, aprons, rubber boots, head coverings and mesh gloves.

District Court judge Richard Watson found changing in and out of special gear in order to smoke outside would be virtually pointless.

"That would require them to remove all their whites, check in their knives, change into civilian clothing and then reverse that process on their return to the work area. In effect all of their break would have been taken up changing clothing and there would have been no time for them to 'light up'."

Although it was "difficult to imagine" what more Progressive could have done to comply with the purpose of the Smoke-free Environments Act, the smoking room was a legal workplace and the company was breaking the law by allowing staff to smoke, Judge Watson said.

Progressive's lawyers argued in the High Court that because non-smokers never had to enter the smoking room, it could be considered different from a common work area.

Crown lawyer Nicola Graham said there were a few specific exceptions to the rules on what constituted a workplace, and Progressive's smoking room was not covered by them. The text of the law was perfectly clear and that was the end of the matter, she said.

High Court Justice David Baragwanath confirmed the original finding, saying while he had much sympathy for Progressive, allowing its appeal would have resulted in "the wholesale creation of smoking rooms".

Stuff, 29 September 2006

ACTION ON SMOKING AND HEALTH - DIRECTOR VACANCY

Be part of an established smokefree organisation and gain valuable national-level experience. This challenging and exciting position offers an opportunity to work for ASH (NZ), a non-government organisation known for its high-profile and effective advocacy work in tobacco control.

Responsibilities include:

  • Developing evidence-based policies and advocating for their implementation.
  • Providing leadership in the tobacco control field.
  • Maintaining a high profile in the media.
  • Influencing health policy nationally.
  • Fostering community and national networks.
  • Overseeing funding contracts and finances.
  • Managing a seven person team.

It is critical that candidates possess proven communication, advocacy, and management skills. Strong leadership skills are essential with the ability to be flexible and adaptable. A background in tobacco control is highly desirable. A relevant tertiary qualification in a health field is preferred. Candidates should also have an understanding of the Treaty of Waitangi in relation to health.

Salary will be commensurate with experience.

Please contact the ASH office at (09) 520 4866 or email ashnz@ash.org.nz for a job description prior to submitting an application. Applications close 5:00pm October 24th, 2006. For more information about ASH please go to www.ash.org.nz.

Please send CV and cover letter by mail, fax or email to:

Attn: Bruce Arroll
Action on Smoking and Health
P O Box 99126
Newmarket
Auckland
New Zealand
Fax: (09) 520 4891
ashnz@ash.org.nz.

ASH NEW STAFF UPDATE

Hiria Minnell: My name is Hiria Minnell and I moved to Auckland recently from Mercury Bay on the Coromandel Peninsula. I have a Bachelor of Sport and Recreation degree from AUT University and a Graduate Diploma in Teaching from the University of Waikato.

I have always had a genuine interest in health promotion, specifically anti-smoking as our family has a long history with smoking and its consequences. To be brief, my mother was diagnosed with lung cancer at the age of 46 and sadly passed at the age of 48. I was 11 years old.

During this time a TVNZ crew completed a documentary which followed her through her last year. The documentary was named July's Legacy. Ten years on, the production crew did a follow up documentary to see how I and my brother were coping. My brother Michael has been a smokefree role model through his efforts as a NZ Representation in Taekwon do. I myself have never taken to smoking and work hard to ensure my family, friends, peers and students are aware of the cost, to whānau, and society.

I believe I make a difference by being a positive role model. I am looking forward to the exciting prospect of working in an area specific to my interest and skills.

Celine Lu: I've been working at ASH for one month and I like it here. My primary objective is to maintain the day-to-day running of the front end, ensuring quick and pleasant service. I also work alongside the ASH director, health promoters and the communications team. My first project has been doing the administration for the ASH Year 10 survey. I am enjoying the challenge and looking forward to working in Smokefree.

NO SMOKING DAY WHANGAREI: FOR SMOKERS WHO WANT OUT!

The inaugural No Smoking Day Whangarei in October 2005 was a great success, so ASH is delighted to be working along side many other health organisations in Northland on No Smoking Day Whangarei 2006.

No Smoking Day is a collaborative team effort. This year, organisations such as Sport Northland, Northland Health, Manaia Health PHO, Ngati Hine Health Trust, Te Hauora o Hiku o te Ika, Cancer Society Northland, Northland Polytechnic and Fonterra Northland are actively planning No Smoking Day events.

No Smoking Day 2006 aims to help people who want out of smoking by creating a supportive environment for them and by highlighting the many sources of quit smoking support available.

This year's theme, 'for smokers who want out', is about wanting out of the health damage caused by smoking, the money spent, lack of fitness and second-hand smoke damage to their whanau/ family.

It's also about people who smoke supporting each other to get out of smoking. No Smoking Day is about wanting out of an addiction to cigarettes and onto a fresh start, free of tobacco.

The events will be held in three settings: Northland base hospital, participating Whangarei medical centres, and Northland Polytechnic.

For any general information, free phone ASH on 0508 ASH INFO / 0508 274 4636.

DO YOU PROMOTE SMOKEFREE/AUAHI KORE in SCHOOLS/KURA?

If the answer is yes, or you intend to work in schools, we would love to hear from you!

Why? Because the National Smokefree Working Group wants to create a database of everyone promoting smokefree in schools to make it easier for us all to communicate and coordinate with each other.

Our aim is to ensure we all have the information and support we need to help schools to do all they can to prevent their pupils from taking up smoking.

Please tell us:

  • Your name and your job title
  • Who you work for
  • Your contact details: phone, email and physical address
  • Briefly, what smokefree work you do in schools and/ or what you plan to do.

Please send this info to jessica@hsc.org.nz or call Jessica on 04 472 5777.

AUSTRALIAN BAN ON TOBACCO ADVERTISING IN SPORT TAKES EFFECT

Tobacco advertising has been banned at all sporting events in Australia. Federal laws passed six years ago set October 2006 as the deadline for tobacco-related advertising to be phased out completely at all sports events.

Until now, the federal health minister had the power to grant an exemption from the general ban on tobacco advertising in Australia for internationally-renowned events. But an amendment to the Tobacco Advertising Prohibition Act 1992 in 2000 removed this exemption.

"We set the October 2006 deadline to allow sufficient time for organisers to negotiate alternative sponsorship arrangements," Parliamentary Secretary to the Minister for Health and Ageing, Christopher Pyne, said.

In 2000, five events were allowed to be sponsored by tobacco companies, including the Ladies Masters Golf, the Indy 300, Rally Australia, the Motorcycle Grand Prix, and the Formula One Grand Prix. Over the past six years, three of these events have succeeded in securing alternative sponsorship," Mr Pyne said in a statement.

Just two, the Motorcycle Grand Prix and the Formula One Grand Prix, continued to accept tobacco sponsorship up until the deadline.

The Melbourne Age, 1 October 2006

SMOKING REDUCTION CONTRIBUTES TO CANCER DEATH REDUCTION

In the latest issue of Tobacco Control, just out (2006;15:345-347), a paper has been published by Michael Thun and Ahmedin Jemal of the American Cancer Society on the contribution of smoking reduction to reduction in overall cancer deaths.

They conclude:

"Even our most conservative estimate indicates that reductions in lung cancer, resulting from reductions in tobacco smoking over the last half century, account for about 40 percent of the decrease in overall male cancer death rates and have prevented at least 146 000 lung cancer deaths in men during the period 1991 to 2003. A more realistic straight line projection of what lung cancer rates might have become suggests that, without reductions in smoking, there would have been virtually no reduction in overall cancer mortality in either men or women since the early 1990s.

"The payoff from past investments in tobacco control has only just begun. The aging of birth cohorts with lower smoking initiation rates and the anticipated future decrease in lung cancer mortality in women will help to sustain progress.

"It is unclear how long the recent decrease in the number of Americans dying of cancer will continue, given the size of the 'baby boomer' generation, even though the 2004 preliminary mortality data covering over 90 percent of the total US deaths suggest that the decrease will continue in the near term. What is certain is that sustained progress in tobacco control is essential if we are to continue to make progress against cancer."

This is hugely important statement according to Simon Chapman, Professor of Public Health at the University of Sydney, and tobacco control groups are urged to use it in their lobbying.

GLOBALink News and Information, 26 September 2006

BLAST FROM THE PAST

Chesterfield is Best for You! (1953)
Brand: Chesterfield; Liggett

Full Text: Chesterfield is Best for You! "Chesterfield is the only cigarette I can speak for, because it's the only one I smoke. I've smoked Chesterfield for 22 years and I recommend you try 'em - They satisfy - and how!" - Ed Sullivan - millions see him on TV's "Toast of the Town" and read his famous column.

And [he's] first to present this scientific evidence on effects of smoking: A medical specialist is making regular bi-monthly examinations of a group of people from various walks of life. 45 percent of this group have smoked Chesterfield for an average of over ten years. After eight months, the medical specialists reports that he observed ...no adverse effects on the nose, throat and sinuses of the group from smoking Chesterfield.

Chesterfield king-size cigarettes contain tobaccos of better quality and higher price than any other king-size cigarette. Buy Chesterfield - much milder.

Retrieved from: 20th Century Tobacco Ad Collection Collected by Richard Pollay, catalogued by Roswell Park Cancer Institute http://roswell.tobaccodocuments.org/pollay/dirdet.cfm.

 

QUOTABLE QUOTES

"Smoking is the most dangerous activity we engage in in our lives. For every one death, and there are 114,000 deaths from smoking in the United Kingdom each year, there are another 20 people suffering from smoking-related diseases. That is such a big public health issue, and it continues into the next generation."

Deborah Arnott, director of Action on Smoking and Health (UK)
UK Healthcare Commission Press release, 23 September 2006

"Quitters may be discouraged from quitting, or at least kept in the market longer... A less irritating cigarette is one route (indeed, the practice of switching to lower tar cigarettes and sometimes menthol in the quitting process tacitly recognises this)."

Imperial Tobacco, Canada, 1986

"Health experts say teenagers who watch films in which stars smoke are three times more likely to try smoking, and those whose favourite stars light up on screen are 16 times more likely to have positive attitudes toward smoking."

'Indian film star Shah Rukh Khan struggles to quit smoking'
International Herald Tribune, 4 October 2006

"You can imagine me as a producer seeing my product end up in a packet with all that awful stuff[health warnings] on it," says grower Peter Traini. "Why would you want to keep producing something like that, anyway?"

Australian tobacco grower Peter Traini
The Melbourne Age, 5 October 2006

MEDIA THEMES

Judge Denies 'Light' Cigarettes Request

A Washington federal judge has denied a request by tobacco companies to let them keep marketing 'light' and 'low tar' cigarettes until an appeal is settled in their case.

U.S. District Judge Gladys Kessler ruled in August that the cigarette makers violated racketeering laws and misled the public about the health consequences of smoking.

Kessler ordered them to stop marketing light and low-tar cigarettes and said the companies must make public statements about nicotine addiction and the health effects of smoking.

The companies immediately asked Kessler to hold off on enforcing that order until the appeal was complete, a process that could take years. They said they would lose business to companies not affected by the ruling.

Kessler rejected that request late last week, saying the public would be harmed by a delay. "Loss of market share, if it results from imposing an appropriate remedy to prevent and restrain past violations of the law, may well be the price defendants have to pay," Kessler wrote.

The tobacco companies, which have already appealed Kessler's judgment, can still ask an appeals court to put the ruling on hold.

Washington Post, 3 October 2006

Smokers unaware of lung disease

Four out of five adults with long-term lung disease do not know they are ill, research suggests.

The condition, Chronic Obstructive Pulmonary Disease (COPD), includes chronic bronchitis and emphysema. It is strongly associated with lung cancer because both arise from long-term damage to lung tissue, which can be caused by smoking.

The study of 8,215 adults by the charity Cancer Research UK is published online by the journal Thorax. Researchers identified 1,093 people with COPD based on impaired lung function, but more than 80% said they had not received diagnosis of any kind.

More than one third of those with the condition were still smoking and a further 35% were ex-smokers. Sufferers were more likely to be older, manual workers, male and more socio-economically deprived.

The study also found that smokers who had COPD showed higher levels of dependence on cigarettes and smoked more cigarettes a day than smokers without the disease. But those with COPD were no more motivated to quit than smokers without the disease.

Lead researcher Professor Robert West, director of tobacco studies at Cancer Research UK's Health Behavioural Unit, said: "It is crucial to identify smokers with COPD and take urgent action to support them in stopping smoking because the most effective way of halting the progression of the disease is to stop smoking.

"Many smokers feel that they will 'get away with it' and not be affected in a serious way. For smokers with COPD that doubt is removed. Every day they continue to smoke will make things worse."

Professor West said many smokers thought the symptoms of COPD - such as a smokers' cough or becoming breathless during exercise - were normal. "They do not realise that they can be the beginnings of a disease which, in many cases, will leave them disabled or dead if they do not stop smoking.

"It only requires a simple lung function test to find out whether they have COPD and this can be done by their GP."

BBC News, 20 September 2006

Ireland: Ban on cigarette 10-packs delayed

A Government ban on packs of 10 cigarettes, due to come into law on 2 October, has been delayed by the tobacco industry.

Anti-smoking campaigners want to outlaw the 10-packs in a bid to stop schoolchildren buying cigarettes. However the tobacco industry has advised the Health Department that there are logistical difficulties in complying immediately with the ban.

A department spokesperson said: "Submissions were received on behalf of the tobacco industry which indicated that there would be logistical problems with the introduction of the ban on this date as stocks of packaging material have already been ordered and stocks of tobacco products have already been manufactured and are in the distribution chain.

"These representations are being considered and while no final decision has yet been made, the ban will not be introduced with effect from October 2."

Similar difficulties arose in recent years with the phasing out of tobacco brand descriptions such as 'light' and 'mild'.

The Office of Tobacco Control has found that packs of 10 cigarettes are popular with 75 percent of young smokers and has been urging the Government to introduce the ban.

Ireland Online, 2 October 2006